Statement

My original idea was to create a grocery store style weekly ad for presidential candidates. Since so much of the presidential election process is focused around money and campaigning in order to gain votes, I decided to express the idea of "Presidential Solicitation and Voter Consumerism". As my idea sat, I decided that the importance and aggressiveness of campaigning was just a byproduct of a larger goal. In reality, the election revolves around the pot at the end of the rainbow: presidential power. My intentions evolved into expressing the desire for power that plagues all campaigns.