Intention

Write about the big ideas behind your project? What are the goals? Why did you make it? What are your motivations?

My big idea was to make a video highlighting the use of familiar sounds in many pop songs of today. I wanted to demonstrate that many artists aim to appeal to people's nostalgia rather than aim for their unique sounds. This results in an excess of songs that sound very similar or share a similar sound personality. The most obvious consequence of this is the spread of the "ohhhh" or "whoop" sound in many of today's popular songs. 

Even though the spread of the "ohhh" or "whoop" sound is evident, it can be hard to realize it without it being pointed out to you. Rather, we, as an audience, tend to consume music without much thought. By making this video, I hope to make more people aware of the media that they choose to consume.