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Precedents

Associative memory

mental imagery increases pair-associate learning, visual associations are better than rote memorization. Words that evoke a strong mental imagery are easier to work with in order to remember small things.

Precedent 1:

http://what3words.com/about/

Precedent 2:

http://olafureliasson.net/archive/artwork/WEK100865/your-colour-memory


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