The premise of this project is the 'City Portraits & Caricatures' project by Pedro Cruz & Penousal Machado. The data visualizers contend that while scientific representation is useful and critical in its own context. However, the sterilization of data is in many cases unnecessary. They make the case for how no data is truly neutral and consequently 'figurative' visualization may be key to communicate data. If done well, figurative visualization can seemingly simplify data by being suggestive about its exaggerations and hence making it intuitive to read.
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