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Precedents

My idea for this project started with the concept of a "digital doppelgänger", a digital duplicate based on data about our preferences and behaviors. It is our personal data collected by digital platforms for making our experiences more convenient and personalized. This term and the impact of our data traces lead me to a project called Data Portraits created by Giorgia Lupi for TED 2017. Presented in the form of abstract drawings, it is an innovative way of connecting personal data with the conference attendees. This project shows the humanistic side of data, and invites users to construct their portraits by themselves through the guiding questions. As an opposite approach, I attempted to present the data the other way around, from the perspectives of the platforms' observations.


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