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In the afternoon, I went to Target. In the Waterfront, media are everywhere: they are always around shops. When asked about where media are, people rarely answer with "in the shops" because information distributed by those media is always about the shops near them. Those advertisements are mostly telling people about discount and sales. This kind of advertisements, though not noticeable, is still effective because they help people buy cheaper stuff and help shops earn profits. However, those advertisements are not that noticeable because they don't give people enough surprise. It's quite fair to see sale information inside the shop itself, isn't it?

-4:30 p.m.


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